Sökning: "tour operators"

Visar resultat 1 - 5 av 65 uppsatser innehållade orden tour operators.

  1. 1. Just a Drop in the Ocean : A dive tour operator's perspective on contributing factors for environmental change in coastal zones. The case of Moalboal.

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Författare :Charlotte Broszeit; Olivia Johansson; [2023]
    Nyckelord :Coastal tourism; coastal zones; environmental change; dive tour operators; Moalboal;

    Sammanfattning : Research question: What do dive tour operators perceive to be contributing factors for environmental change in coastal zones? Purpose: The aspiration is that the study will advance the understanding of factors impacting coastal zones in order to support achievements for Agenda 2030, Goal 14, Life Below Water. The purpose of the field study is therefore to investigate what aspects impact coastal zones through the case of the coastal zones in Moalboal. LÄS MER

  3. 2. Arctic Tourism Fantasies : Tour Operators' perceptions of a winter landscape

    Master-uppsats, Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Författare :Szabolcs Harhai; [2023]
    Nyckelord :Arctic; Arctic tourism; climate change; landscape; landscape perceptions; adaptation; Rovaniemi; Finnish Lapland;

    Sammanfattning : The effects of global warming are evident throughout the Arctic, which is warming much more quickly than the rest of the planet and is increasingly being referred to as a fragile environment. The tourism industry in the area, which is built around notions of enchanted wintertime fantasy landscapes, is directly impacted by the effects of climate change. LÄS MER

  4. 3. Marketing of Community-Based Tourism : A case study of Central Asia

    Master-uppsats, Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknik

    Författare :Fiona Gansauer; [2021]
    Nyckelord :Stakeholder Theory; Community-Based Tourism CBT ; Distribution Channels; Marketing; Central Asia; Uzbekistan; Kyrgyzstan; Tajikistan; cross-national analysis;

    Sammanfattning : The aim of this thesis is to fill the research gap between marketing and community-based tourism, with using the Stakeholder Theory as intermediary. For this purpose, it is analyzed how the Stakeholder Theory can contribute to improve the marketing of community-based tourism. LÄS MER

  5. 4. Italy’s destination image in Scandinavia : Analysis of photographs in tourism catalogues and social media platforms

    Magister-uppsats, Södertörns högskola/Turismvetenskap

    Författare :Andrea Pesaresi; [2021]
    Nyckelord :Destination image; Italy; Sweden; Denmark; Norway; tourism catalogues; social media;

    Sammanfattning : Means of information have drastically changed during the last decades due to the evolution of technology and the development of social media, which have gained crucial relevance in the tourism industry. As a consequence, efficacy of traditional information sources is being challenged. LÄS MER

  7. 5. Svenska researrangörers marknad och konkurrensstrategier innan pandemin samt deras planer för tiden efter pandemin : - En kvalitativ studie över pandemins påverkan på turistbranschen och researrangörernas strategiska arbete

    Kandidat-uppsats, Södertörns högskola/Turismvetenskap

    Författare :Diana Aitova; Jennifer Tuulasvirta; [2021]
    Nyckelord :Tour operator; competition strategy; competition; grounded theory; digitization; vertical integration; covid-19 pandemic; recession; customer orientation and segmentation; Researrangör; konkurrensstrategi; konkurrens; grundad teori; digitalisering; vertikal integration; covid-19 pandemi; lågkonjunktur; kundorientering och segmentering;

    Sammanfattning : Problem: In this study, tour operators' perceptions of market changes linked to the pandemic have been investigated. Based on their perceptions, the most effective competition strategies have been described both before and after the pandemic. LÄS MER