Sökning: "two sided markets"

Visar resultat 1 - 5 av 22 uppsatser innehållade orden two sided markets.

  1. 1. Shifting Gears: Entering the Automotive Vertical

    Master-uppsats, Lunds universitet/Innovationsteknik

    Författare :Tobias Anderberg; Axel Svensson; [2023]
    Nyckelord :Online automotive advertising; performance-based pricing; classifieds; marketplaces; transactional models; monopolistic markets.; Technology and Engineering;

    Sammanfattning : Tradera, Sweden's leading online marketplace for circular consumption, is considering entering the online automotive advertising market in Sweden as a new vertical to diversify its business. This thesis aims to determine if Tradera should enter the online automotive advertising market and to propose a strategic roadmap for entry if it is determined to be beneficial. LÄS MER

  2. 2. Competitive Strategies of Digital Platforms in New Markets : An analysis of the strategies and firm financial performanceof digital platforms entering competitive markets in theNordics

    Master-uppsats, Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Författare :David Fouhy; Alfredo Pais; [2022]
    Nyckelord :PaaS; platform as a service; digital platforms; competitive strategies; return on assets; ROA; panel data; longitudinal data; panel data regression model; fixed effects; OLS model; firm performance; subsidy; seed and marquee users; piggybacking; micro market; profitability; quick ratio; debt ratio; working capital turnover ratio; sales growth;

    Sammanfattning : Over the recent decade the world has seen an increase in businesses launching new, or changing theirbusiness model to, digital platforms. New and established businesses are flocking to digital platformsin order to evolve their business model and keep up with advancements in technology, such as cloudcomputing, which enables commerce and communication on a much faster and more streamlinedlevel. LÄS MER

  3. 3. De två omfattande narkotikamarknaderna : - Hur förhåller sig cannabissmugglingen och cannabisanvändningen till varandra?

    Kandidat-uppsats, Malmö universitet/Institutionen för kriminologi (KR)

    Författare :Alma Grgic; Louise Chan; Manar Badran; [2022]
    Nyckelord :Usage; Seizure; Cannabis; Demand; Drugs; Smuggling; Användning; Beslag; Cannabis; Efterfrågan; Narkotika; Smuggling;

    Sammanfattning : Den svenska narkotikamarknaden är mer omfattande än vad som tidigare bedömts. Majoriteten av cannabisen som konsumeras i Sverige är insmugglad och är den substans som brukas mest globalt. Trots Covid-19 pandemin med tillhörande restriktioner, har både användningen och smugglingen varit fortsatt hög. LÄS MER

  4. 4. Måttet på konkurrenskraft - Är mekanismerna för anmälan av företagskoncentrationer ändamålsenliga för digitala plattformar?

    Uppsats för yrkesexamina på avancerad nivå, Lunds universitet/Juridiska fakulteten; Lunds universitet/Juridiska institutionen

    Författare :Lina Landberg; [2020]
    Nyckelord :konkurrensrätt; företagskoncentrationer; åläggande; digitala plattformar; omsättningsbaserat; transaktionsbaserat; Law and Political Science;

    Sammanfattning : Online platforms are two-sided or multi-sided markets that enable the gathering of different customer groups. For instance, these groups may consist of marketers and end-users. A few of these platforms, such as Amazon, Google and Facebook, have consolidated significant market power in recent years. LÄS MER

  5. 5. Disentangling the Digital Platform - A qualitative study on the value creation of digital platforms

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :William Persson; Erik Hagen; [2019]
    Nyckelord :Digital platforms; value creation; ecosystem; network effects; sharing economy; multi-sided markets; finance industry; parking industry; variable interrelationship.; Business and Economics;

    Sammanfattning : Digital platforms disrupt industries through new ways of creating consumer value and in the past decade they have had a significant impact on incumbents' competitive position. However, there is still a lack of research regarding the underlying dynamics of digital platforms and how key variables interlink and affect each other. LÄS MER