Sökning: "unconventional luxury"

Hittade 1 uppsats innehållade orden unconventional luxury.

  1. 1. Prudential Value in the Luxury Industry - Prada or nada? A qualitative study of how wellbeing and meaningfulness met the luxury industry

    D-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Författare :Lena Tandiang; Louisa Marie Frank; [2021]
    Nyckelord :prudential value; unconventional luxury; wellbeing; meaningfulness; value;

    Sammanfattning : The purpose of this study is to examine how prudential value manifests itself in a commercial luxury setting. Even though the concepts of luxury and value are substantially researched topics, there is no real consensus on their conceptualisation. LÄS MER