Sökning: "value creation in SST encounters"
Hittade 1 uppsats innehållade orden value creation in SST encounters.
1. Where are you? : A qualitative investigation of self-service technology in the hotel industry
Master-uppsats, Umeå universitet/FöretagsekonomiSammanfattning : Throughout the last years, the service encounter has gone through drastic changes due to rapid technological developments. The research area of service marketing is therefore putting a stronger focus on the academic field of technology-infused service encounters. LÄS MER
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