Sökning: "value creation theory"

Visar resultat 6 - 10 av 388 uppsatser innehållade orden value creation theory.

  1. 6. What new practices emerged following VAR in football among spectators, and how do these practices relate to potential value co-creation and co-destruction?

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Salih Tilki; Kanti Das Mrinmoya; [2023-07-03]
    Nyckelord :video assistant referee; practice theory; consumption practices; emotional practices; value co-creation; value co-destruction; interactive value formation;

    Sammanfattning : Technological tools are widely used in all industries. In football, Video Assistant Referee (VAR) has been implemented and is becoming more common in nearly all domestic leagues and international organizations. Previous research has shown how VAR affected the game objectively, as well as people's perspectives toward this new technology. LÄS MER

  3. 7. Befintliga lekplatsers utveckling : hur hållbarhets- och lekvärdesaspekter kan förhöjas ur ett förvaltningsperspektiv

    Master-uppsats, SLU/Dept. of Landscape Architecture, Planning and Management (from 130101)

    Författare :Emma Held; [2023]
    Nyckelord :lekplats; förvaltning; lekvärde; hållbarhet;

    Sammanfattning : Under de senaste årtiondena har barns tillgång till platser i staden som de kan upptäcka och göra till sina minskat drastiskt. Platser planerade av vuxna för barn, så som till exempel lekplatser, har därför blivit viktigare för barns utomhuslek. LÄS MER

  4. 8. SDL, qualitative research on service chatbots’ co-destruction impact on consumer ecosystem.

    Kandidat-uppsats, Jönköping University/IHH, Företagsekonomi

    Författare :Daniele Galizzi; Dilyan Valentinov Peshev; [2023]
    Nyckelord :Chatbots; AI; Value Co-Creation; Value Co-Destruction; Service Ecosystem; Customer Service;

    Sammanfattning : This study is rooted in the Service Dominant Logic (SDL) theory and explores the phenomenon of value co-destruction, the context being chatbot-mediated customer service, with a focusing on chatbots affiliation with value-co-destruction and on the impacts outsideof the dyadic relationship between the service provider and receiver, described as the broader consumer ecosystem. It is evident that the relationship between businesses and consumers is being revolutionized through the implementation of chatbots, claiming benefits such as improved operational efficiency, and non-time specific service. LÄS MER

  5. 9. Navigating the Evolving World of Fashion In-Game Advertising

    Master-uppsats, Uppsala universitet/Medier och kommunikation

    Författare :Evgenia Maria Botini; [2023]
    Nyckelord :gamification; in-game advertising; fashion advertising; consumer behavior; metaverse;

    Sammanfattning : Abstract This study addresses gaming as an interactive digital advertising tool, aiming to explore its effectiveness in digital marketing overall and to examine its impact on digital marketing for the fashion industry in particular. Purpose The purpose of this paper is to present an analytical framework for explaining the appeal of games for fashion brand advertising. LÄS MER

  7. 10. A Way to Find Work in Sweden : A Study of Highly Educated Non-EU Immigrants' Labor Market Integration Through the Jobbsprånget Internship Program.

    Magister-uppsats, Malmö universitet/Institutionen för globala politiska studier (GPS)

    Författare :Mai Ruby; [2023]
    Nyckelord :social networks; integration; Jobbsprånget; immigrants; Labor market; internship.;

    Sammanfattning : This thesis investigates the labor market integration of highly educated non-EU immigrants in Sweden, with an emphasis on the successes and shortcomings of the Jobbsprånget program. The research intends to offer insight on the processes and dynamics that lead to effective integration by drawing on the theories of human capital, social networks, and social capital. LÄS MER