Sökning: "web campaigning"

Hittade 1 uppsats innehållade orden web campaigning.

  1. 1. Nina på nätet : En netnografisk studie av politisk kommunikation i de sociala medierna

    Kandidat-uppsats, Fakulteten för ekonomi, kommunikation och IT

    Författare :David Kvicklund; David Samuelsson; [2010]
    Nyckelord :social media; web campaigning; public sphere; network society; political communication; professionalization of political communication; netnography;

    Sammanfattning : The Swedish election year of 2010 has just begun and the political actors are mobilizing their communication efforts to win the votes of the public. The political campaigns of 2010 have the potential to be the first where a new channel for political communication has the potential to make a difference – the social media. LÄS MER