Sökning: "young IT-professionals"

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  1. 1. The Development of an Employer Brand for a Growing IT Company : Using organizational culture to understand retention and attraction as aspects of Employer Branding

    Master-uppsats, Institutionen för beteendevetenskap och lärande; Filosofiska fakulteten

    Författare :Anna-Greta Persson; Rebekah Pearson-Nelson; [2013]
    Nyckelord :Employer brand; employer branding; recruitment; young IT-professionals;

    Sammanfattning : As the market for talent becomes more competitive it is important to create a comprehensive employer brand (EB). A comprehensive EB ensures that organizations will get the most out of the resources they spend. EB can be seen in many aspects and context. LÄS MER