Lögnens retorik - en studie om dragningskraften i Fake News
Sammanfattning: Fake News has over the last couple of years become a very discussed issue in the political sphere. Well established newspapers and politicians have in an increased rate been attacked, questioned and accused of spreading false and misleading in-formation to the public. This study aims to give a deeper understanding regarding the causes of the emergence of Fake News in the modern and digitized world, examining the struc-tural circumstances behind it and the appealing factors from a rhetorical perspec-tive. The study has used a conceptual analysis to gather knowledge and under-standing based on critical theories of democracy, truth, social acceleration and the public sphere. The theories have been used together to find a broader understand-ing of the problem as a whole. Furthermore, the study examines the appealing factors of Fake News through a rhetorical analysis. The study shows that there are several reasons that has ena-bled Fake News to be spread and shared more often on social media that truthful news. The conflict between truth, lie and opinion, the accelerating society, the in-formation overload and the appealing factors of effective rhetoric are some of them.
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