HOW TO BECOME A SUCCESSFUL ENTREPRENEUR : A qualitative research about how to start-up a successful business

Detta är en Magister-uppsats från Mälardalens högskola/Akademin för hälsa, vård och välfärd

Sammanfattning: Starting a business requires careful preparation to succeed. The failure of a business is often potentially detrimental to an efficient market economy. An understanding of how to start a business and why some companies succeed is crucial to the stability and health of the economy. The purpose of the study is to examine the entrepreneurs' experiences of how to start their own company and what makes a company successful. The study is based on a qualitative approach with semi-structured interviews as design. Targeted selection was chosen in the study with a total of five respondents participating in the survey in Västerås. Data were analyzed by a manifest content analysis. The results show five important categories that have a significant effect on how to start a successful business. The categories were "Motivation", "Business idea", "Quality", "Knowledge" and "Business plan". According to entrepreneurs' experience, these five categories play a significant role in succeeding and overcoming challenges that may arise along the way. The conclusions are to facilitate the process of how to start your own business, it is important to consider the five categories to succeed and increase the chance of success.

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