Ett halvt steg ut i arbetslivet: - En studie om internships som interaktionsform mellan akademi och näringsliv

Detta är en D-uppsats från Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

Författare: Niklas Jungegård; Linnéa Sweijer; [2008]

Nyckelord: internship; interaction; education;

Sammanfattning: Internship is a new form of interaction between the academic world and the market and a phenomena increasingly popular among elite universities in Europe. The educational system has traditionally kept an academic approach where the institutions for higher education have acted isolated without extensive influence from the market. Today pressure from the market has led to intensified interaction between the universities and companies among many European elite universities. We have carried out a situational analysis concerning interaction between the academic institutions and companies in Europe. More specifically, we looked at the potential for Stockholm School of Economics (SSE) to strengthen its position on the educational market by adjusting its strategies and implement internships as a part of the education. The findings reveal that SSE, compared to other investigated universities, has tried little to adapt according to market trends and preferences among the students and partner companies. In order to strengthen its position relative other elite universities, SSE must respect these preferences and reallocate its resources in order to attract and retain the best students and partner companies henceforth.

  HÄR KAN DU HÄMTA UPPSATSEN I FULLTEXT. (följ länken till nästa sida)