Redesign of ceiling fan - adapted to the Scandinavian market

Sammanfattning: The master degree thesis project, at Halmstad University, was made in cooperation with Hunter Fan, one of the leading fan companies on the American market. Hunter Fan has expressed a desire to become more successful in Europe which gave birth to this assignment. Hunter Fan wanted the team to adapt Hunter’s ceiling fan technology to a ceiling fan for the Scandinavian market. The design team put together a tailor made design process based on knowledge achieved from lectures and literature studies, and experience from working with the design process, to best accomplish the assignment. The problem was to re-design a ceiling fan but the team attacked the problem like; how to circulate the air in a room to be able to get a more innovative and visionary result. The team started off with a short initial brainstorming before they moved into the analysis and research phase, where they performed a thorough examination about the company, the market, the product, the user, lighting, trends etc. A survey was composed for both people who own a ceiling fan and people who does not. Most survey answers expressed that the light function was a lot more used than the fan function. They bought the fan for its functionality but did not think that their fan was particularly aesthetical attractive. Sketching and idea generation were a great part of the project. A huge amount of ideas and concepts were evaluated with several methods and refined to finally result in one concept. The final conceptual ceiling fan is really slimmed down and highly inspired by Scandinavian design. The final design includes functions, aesthetically aspects, construction issues, light technologies etc. The concept also includes a vision for the control system and the logotype for marketing the ceiling fan in Scandinavia.