Politiska aktivisters användande av sociala medier : En fallstudie på demonstrationerna i Hong Kong 2019-2020

Detta är en Kandidat-uppsats från Högskolan i Halmstad/Akademin för lärande, humaniora och samhälle

Sammanfattning: The study examines the influence of social media during the demonstrations in Hong Kong 2019-2020, focusing on how young political activists make use of social media, what their attitudes are towards the forums and whether the increased use shows some positive and/or negative effects. The study uses a qualitative method where the empirical material is obtained through semi-structured interviews. An interview guide was created and then nine interviews were conducted, eight of which were used in the study. The results are analyzed on the basis of an analytical framework developed from previous research and theories on how media is used. The study uses Jay G. Blumler, Michael Gurevitch and Elihu Katz’s theory Uses and Gratification, as well as Jan Van Dijk’s theory of network and information societies. The results show that the political activists mainly use social media for the sake of information, as a means of communicating mobilization strategies, updating each other on events, and for encouragement and motivation around the importance of the movement. They all have great respect for what they share on social media, but the attitude is partly that they must spread political messages in order to reach a global audience. The study also shows that the increased use of social media brings both negative and positive effects.

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