The potential for shared value creation on the blockchain: A qualitative analysis of new blockchain ventures and their ICOs

Sammanfattning: A shift in new venture creation can be observed from purely profit-oriented models to alternatives attempting to also answer social and environmental needs. Because of their nature, these alternatives face issues regarding their integration in traditional financial and business spheres. Shared Value Creation is a framework that attempts to analyse these ventures and those challenges. Blockchain technology and its innovative features might be considered as a potential solution to barriers found in traditional structures for shared value creation. Therefore, a qualitative analysis of ten new ventures and their initial coin offerings is performed to provide some evidence regarding the potential of the blockchain to foster shared value creation. The results find that although the technology and the ventures are in initial stages, the potential for shared value creation on the blockchain is substantial.