E-sportens utveckling i tidningsmedier – hur ser den ut? : En kvantitativ studie av Aftonbladet och Expressens rapportering av e-sport under 2017, 2018, 2019 och 2020.

Detta är en Kandidat-uppsats från Linnéuniversitetet/Institutionen för medier och journalistik (MJ)

Sammanfattning: This study aimed to study the the relatively unexplored field of e-sport within journalism. This was achieved by conducting a quantitative content analysis of publicised textual material on the Swedish newspapers Aftonbladet and Expressen’s websites. The subject of analysis was to define how texts touching the topic of e-sport looked like in terms of, content, placing, tone, framing of e-sport as a professional area or an leisure activity and the general topic in focus. Material for this study was chosen by a systematic sampling of every third text produced by each newspaper during the years of 2017, 2018, 2019 and 2020. From the selected searchterms 564 publisiced texts were found which amounted to 191 text distributed over both newspapers and every year. After the initial analysis of the results a comparison between the newspapers and years was performed to determine if there is differences and variance in the reporting.   The results of this study shows that texts touching the topic of e-sports were mostly categorized under the category of Sports, were written by the newspaper in question, contained a medium to large amout of signs or word and were written as in the form of a news article. At the same time the tone towards e-sport was mosly neutral and the newspapers framed e-sport as a professional area with topic in focus being individual characters in the stories. While there was differences between the the newspaper they were mostly small with the exeption of topic in focus where Expressen focused on individual characters and Aftonbladet stories about matches and what happened during them. During the years small differences in the reporting occured but they were mosly related to 2017 who, in realation to the other years and values, had a lower amout of texts categorized under the term sport, less material produced by the newspaper in question, less texts in the form of news articles, less of a neutral tone and framed less towards e-sport as a professional area.

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