Ecolometer - An environmental sales tool

Sammanfattning: Sustainability thinking and environmental questions are often in the center of news today. Our planet is changing and us humans need to change our lifestyle in order to avoid potentially devastating events. New laws and regulations, along with new sustainability goals, are constantly arriving around the world. Within the maritime industry, multiple emission goals have recently been implemented which puts a lot of pressure on shipping companies around the world. This thesis introduces a new sales-tool, The Ecolometer, which purpose is to support sales-processes within Volvo Penta. The tool uses a Product Environmental Footprint methodology to quantify different environmental impact categories based on the Nine Planetary Boundaries model. Based on the Planetary Boundaries model, some focus categories have been selected which has been set as requirements for the new tool. The tool have been validated and tested on some cases, where different propulsion systems where investigated. The results shows that the method and tool is useful and applicable to the intended purpose. The tool provides an efficient and easy way to quantify and optimize environmental impact throughout the lifecycle of a vessel, while in the meantime making sustainability thinking accessible, and popular within the industry. The thesis also shows how necessary it is for Volvo Penta the implement this tool, in order to ensure that their sustainability investments is going in the right direction.