Konsten att sända objektivt om val : En kvantitativ innehållsanalys av politiker i radio

Sammanfattning: This study is a based on a quantitative content analysis with the purpose to analyse if the Swedish Radio’s local radio channel P4 Norrbotten is objective during there coverage of the 2014 election in Sweden. The analysed material consists of the newscast from the local radiostation. All newscasts were broadcasted from September 1st 2014 to September 14th 2014. The material was transcribed at the The Swedish Media Database (SMDB) at the National Library of Sweden. The study used different theories, the objectivity concept presented by Westerståhl (1972) and a theory presented by Asp (2011) about how political parties and political actors are favoured or disadvantaged by the news presented in the local broadcast. The political theory of mediatization has also been used. 600 analysis units were encoded in the code analysis. Of these, 84 were about the 2014 election or contained political parties. Results from the quantitative content analysis shows that the Social Democrats where the political party that occurred most frequently in the news. Asp’s (2011) theory shows that the Swedish Democrats were favoured the most from news reporting, while the Green Party was most disadvantaged by the news reporting. According to the results from the code analysis, the local radiostation P4 Norrbotten is objective in its news coverage of the 2014 election campaign in Sweden.