Industrial investments' transformation and sustainability in Sweden

Detta är en Kandidat-uppsats från KTH/Industriell Marknadsföring och Entreprenörskap

Sammanfattning: The purpose of this thesis is to examine if the sector of industrial investments has been transformed over the last decade and if so, in which ways this transformation has happened. Digitalization has changed the business environment in a revolutionary manner and this phenomenon needs to be explored since it is new and rapidly growing. The author will attempt to connect the industrial investments’ field with sustainability and find out in what ways sustainability is affected by the transformation mentioned above. The study was performed in Sweden and refers to the Swedish market. The research concludes that industrial investments have been significantly transformed and have become more opportunistic. Short-term profit drives the majority of investment decisions as the main decision makers are continuously being replaced by others while sustainability is not taken under consideration. This situation will likely change either by ambitious governmental initiatives or by a change in the masses’ everyday behavior towards consciously sustainable choices.

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