Sökning: "Marketplace"

Visar resultat 11 - 15 av 412 uppsatser innehållade ordet Marketplace.

  1. 11. Lokala plattformar i en global värld : En kvalitativ studie om upplevd trovärdighet på delningsplattformar

    Kandidat-uppsats, Umeå universitet/Institutionen för informatik

    Författare :Leo Årebrand Lindkvist; Gabriel Miiro; [2023]
    Nyckelord :Lokala plattformar; delningsplattformar; kvalitativ studie; upplevd trovärdighet; UX; UI; användarupplevelse; gränssnitt; digital medieproduktion; think-aloud; användartest; användarintervju;

    Sammanfattning : Through digital sharing platforms users can rent, exchange, rideshare and sell items without having to go to a physical marketplace. Although these sharing platforms have global reach, they don’t provide services in smaller cities, towns, and villages. LÄS MER

  3. 12. Second hand + Online + Gen Z = TRUE : A quantitative study on the motivations behind second-hand shopping for clothes online

    Uppsats för yrkesexamina på avancerad nivå, Umeå universitet/Företagsekonomi

    Författare :Amanda Häggmark; Fanny Olofsson; [2023]
    Nyckelord :Online shopping second-hand; Generation Z; Impulse Buying Tendency; Perceived Risk; Shopping Motives;

    Sammanfattning : The environmental issues in the world are critical and sustainability becomes more important. There is a certain lack in the textile industry, where the production of clothes is responsible for water pollution, landfill waste and greenhouse gas emission. LÄS MER

  4. 13. Förbehandling och Hantering av Användarmärkningar på E-handelsartiklar

    Uppsats för yrkesexamina på avancerad nivå, Uppsala universitet/Avdelningen för systemteknik

    Författare :Viktor Johansson; [2023]
    Nyckelord :e-commerce; tags; tagging; preprocessing; NLP; graph theory; AI;

    Sammanfattning : Plick is an online platform with the intention of being a marketplace where users may buy and sell second-hand fashion. The platform caters to younger users, and as such borrows many ideas from well-known social network platforms - such as putting more focus on user profiles and expression, rather than just the products themselves. LÄS MER

  5. 14. Bringing Brands to Life: A study on the impact of brand anthropomorphism and personalization on advertisement attitudes in a social media context

    D-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Författare :Sofia Alm; Rebecca Åbom; [2023]
    Nyckelord :Brand Anthropomorphism; Personalization; Privacy Concerns; Brand Trust; Advertisement Attitudes;

    Sammanfattning : Brand anthropomorphism is a frequently used marketing strategy to enhance a brand's humanlike features and characteristics. Businesses use brand anthropomorphism to increase their brands' appeal, likeability, and memorability for consumers. LÄS MER

  7. 15. Applicability and Performance of Cross-Blockchain Communications Protocol in Distributed Resource Marketplaces

    Master-uppsats, Blekinge Tekniska Högskola/Institutionen för datavetenskap

    Författare :Alivelu Laxmi Mani Harika Badam; Isaya Ntilema; [2023]
    Nyckelord :Blockchain; Performance; Inter-Blockchain Communication; Packet; Relayer;

    Sammanfattning : Blockchain is a distributed and decentralized database that provides transparencyand immutability of the stored data. Blockchain technology is currently being used inmany different areas due to its powerful features which provide integrity, authenticity,and confidentiality of the data it stores. LÄS MER