Sökning: "Sissy Viklund"
Hittade 2 uppsatser innehållade orden Sissy Viklund.
1. The forgotten breed : The emergence of the Middle Manager´s new role as a change agent
Magister-uppsats, Ekonomihögskolan, ELNUSammanfattning : Most organizations of today are more or less influenced by the globalization. This phenomenon has led to that changes belong to the everyday concern of companies in order to be ahead of the competition. Simultaneously, when it comes to discussions about change failures and successes, it mainly is the top management standing in the spotlight. LÄS MER
2. Trade shows from a SME perspective : an opportunity for internationalization?
Kandidat-uppsats, Handelshögskolan BBSSammanfattning : When SMEs have decided to internationalize their business, several different ways can be chosen to enable that process. In this research, trade shows exemplify an aid for internationalization at the same time as trade shows are portrayed as a good networking tool. LÄS MER