Sökning: "Customer base"

Visar resultat 1 - 5 av 551 uppsatser innehållade orden Customer base.

  1. 1. Alternative business models for Swedish real estate developers Analysis of alternative business models applied by real estate developers in Sweden to manage macroeconomic challenges

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Marcus Edh; Douglas Edhage; Björn Jonasson; [2024-03-06]
    Nyckelord :;

    Sammanfattning : The current macroeconomic climate, with rising inflation and interest rate, is posing a significant challenge for real estate development firms in Sweden. The cost of developing properties is increasing and it is becoming increasingly difficult for many potential buyers to meet the high requirements for down payments associated with the traditional model of home ownership. LÄS MER

  2. 2. Frihet under ansvar - ett växande arbetassätt : En grundad teoristudie om effektiviten inom globala virtuella team

    Kandidat-uppsats, Mälardalens universitet/Akademin för hälsa, vård och välfärd

    Författare :Viktoria Öst; [2024]
    Nyckelord :Grundad teori; globala virtuella team; effektivitet; individuellt ansvar; frihet under ansvar; Grounded theory; global virtual team; effciency; individual responsibility; freedom with responsibility;

    Sammanfattning : I denna socialpsykologiska uppsats har jag undersökt effektiviteten inom globala virtuella team. Ämnet är relevant att studera då dagens föränderliga arbetsvillkor ställer höga krav på anställningsbarhet och globala virtuella team är ett ökande arbetssätt. Detta arbetssätt är komplext och ställer höga krav på teammedlemmar. LÄS MER

  3. 3. Digital innovation in Swedish audit firms

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Gloria Mugisha; [2023-07-04]
    Nyckelord :Audit; digitalization; cloud-based services; automation; data analysis;

    Sammanfattning : Digital innovation has always been at the heart of technological progress and more than ever, it has become an essential business strategy. This technological progress is making companies change their internal processes and rethink their businesses. This is the case for audit firms that have to deal with innovation. LÄS MER

  4. 4. Understanding the Dynamics of Brand Loyalty in National team sports - A Qualitative study of brand management within professional team sports”

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :William Nordlund; Mattias Johansson; [2023-07-03]
    Nyckelord :Brand Experience; Brand Communities; Brand loyalty; Sports Marketing; Sport fans;

    Sammanfattning : In previous research there has been acknowledgement about the importance of Brand loyalty in sports, where the brand experience can function as a tool to create loyalty among fans. Brand communities have proven to have positive effects on customer satisfaction and brand loyalty in sports. LÄS MER

  5. 5. Leveraging Omnichannel Retailing for Customer Loyalty through Customer Lifetime Value: Is this the reality, or is this just fantasy?

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Karin Gåsste; Antara Islam; [2023-07-03]
    Nyckelord :customer lifetime value; customer loyalty; customer relationship management; omnichannel; online store; physical store; Swedish home and consumer electronics retail;

    Sammanfattning : Scope: Many physical store-based retail businesses are establishing online stores to provide an omnichannel experience to customers. Omnichannel contributes with an immense supply of data, whereas, the physical store complements this data with its touch and feel aspect, especially for the home and consumer electronics industry. LÄS MER