Sökning: "Influential Profiles"

Visar resultat 1 - 5 av 13 uppsatser innehållade orden Influential Profiles.

  1. 1. Vem avgör, du eller eWOM? : En kvalitativ studie om hur electronic word of mouth påverkar konsumenters köpbeslut med fokus på onlinebokningar av hotell

    Kandidat-uppsats, Södertörns högskola/Institutionen för samhällsvetenskaper

    Författare :Ikraan Ilmi Awad; Isac Rojas; [2022]
    Nyckelord :Electronic word of mouth; eWOM; hotel bookings; online reviews; purchase decision process; purchase decision; Elektronisk word of mouth; eWOM; hotellbokningar; onlinerecensioner; köpbeslutsprocessen; köpbeslut;

    Sammanfattning : Syfte: Syftet med studien är att bidra med kunskap om eWOM:s inflytande på konsumenters köpbeslut när de bokar ett hotell online samt betydelsen av konsumenternas uppfattning av recensioners trovärdighet. Teori: Studien utgår från teorier om köpbeslutsprocessen, elektronisk word of mouth (eWOM), onlinerecensioner, eWOM på sociala medier och trovärdighet inom eWOM. LÄS MER

  2. 2. A Numerical Study of Melt Pool Heat Transfer in the IVR of a PWR

    Master-uppsats, KTH/Fysik

    Författare :Yuer Zhao; [2021]
    Nyckelord :In-vessel melt retention; corium pool; Zr oxidation ratio; melt pool convection; CFD; SST k-ω turbulence model; Smältretention i kärlet; koriumpöl; Zr-oxidationsförhållande; konvektion i en smältpöl; CFD; SST k-ω turbulensmodell;

    Sammanfattning : This thesis aims to provide the thermal condition of melt pool convection by CFD simulation, which is important to the assessment of the invessel melt retention (IVR) strategy widely adopted in Generation III pressurized water reactors (PWRs). As a severe accident mitigation measure, the IVR strategy is realized through external cooling of the lower head of a reactor pressure vessel (RPV). LÄS MER

  3. 3. Crisis Communication and the Fashion Industry : Image Repairing in Racially Charged Crises

    Magister-uppsats, Malmö universitet/Fakulteten för kultur och samhälle (KS)

    Författare :Ellinor Näslund; [2020]
    Nyckelord :crisis communication; social media; twitter; blackface; fashion; image repair; Benoit;

    Sammanfattning : This thesis brings the study of crisis communication on social media into the studies of the creative industries and the fashion industry. The aim of this study is to investigate the crisis communication of the two Italian high fashion brands Prada and Gucci to see if there are any differences in the way they communicated during two racially charged crises. LÄS MER

  4. 4. What Role Does Ethnicity Play in Notions and Practices For Consultants and Consulting : Exploring EthnicDiversity in the Swedish Management ConsultingIndustry

    Master-uppsats, KTH/Industriell ekonomi och organisation (Inst.)

    Författare :Shuayb Ibrahim Ali; Julian Jaramillo; [2020]
    Nyckelord :Ethnic diversity; Diversity; Management consulting; Migrant background; Stockholm; Sweden; Corporate; Etnisk mångfald; Mångfald; Managementkonsultbranschen; Invandrarbakgrund; Stockholm; Sverige; Företag;

    Sammanfattning : Diversity comes in many shapes and forms as it can also refer to gender, culture, ethnicity, sexuality and religion amongst other forms. All of these forms of diversity do not seem to be part of the discussion when speaking about corporate diversity. LÄS MER

  5. 5. LEARNING-ON-DEMAND WITHIN AN ENTERPRISE SOCIAL NETWORK

    Master-uppsats, Göteborgs universitet/Institutionen för pedagogik, kommunikation och lärande

    Författare :Sarah Strittmatter; [2018-09-27]
    Nyckelord :enterprise; social network; learning on demand; social network theory;

    Sammanfattning : The purpose of this study was to investigate how employees in a Learning and Development Department of a big consultancy company in Germany are using the company’s Enterprise Social Network for the identification of expertise and the establishment of contacts. The study furthermore aims at identifying challenges the employees are facing in connection with the usage of the network. LÄS MER