Sökning: "metaphors"

Visar resultat 1 - 5 av 62 uppsatser innehållade ordet metaphors.

1. 1. Med fokus på manliga reportage :  En kartläggning och analys av Veckans reportage i Fokus 2008

   Kandidat-uppsats, Högskolan i Kalmar/Institutionen för kommunikation och design; Högskolan i Kalmar/Institutionen för kommunikation och design

   Författare :Robert Karlsson; Kristina Stulken; [2010]
   Nyckelord :magazine; periodical; current affairs; discourse analysis; news values; fokus;

   Sammanfattning : The aim of this thesis was to examine what stories the Swedish periodical Fokus write about in their main reportage, "Veckans reportage", and how they express their stories. Through the survey we wanted to examine which topics, areas and actors that occurred in the texts during the year of 2008. We studied Fokus in two parts. LÄS MER

3. 2. Vad sägs om en förändring? – En diskursanalys av hur privatisering av bibliotek framställs i Biblioteksbladet

   Magister-uppsats, Högskolan i Borås/Institutionen Biblioteks- och informationsvetenskap (BHS)

   Författare :Hanna Carlsson; [2009-08-17]
   Nyckelord :bibliotek; förändring; privatisering; Audunsson; bibliotekets värdegrund; Fairclough; diskursanalys;

   Sammanfattning : The subject of this master thesis concerns the area of change in libraries, with special orientation towards privatisation. Its aim is to investigate how privatisation is portrayed in one of Sweden’s largest library magazines, Biblioteksbladet, in order to gain insight into why these portrayals are what they are, and what consequences they might get. LÄS MER

4. 3. Leading Beautifully : Towards a more efficient and legitimate future

   Magister-uppsats, Högskolan i Kalmar/Handelshögskolan BBS; Högskolan i Kalmar/Handelshögskolan BBS

   Författare :Maud Durieu; Anne-Laure Guesné; [2009]
   Nyckelord :Aesthetics; Beauty; Relational Phenomenon; Virtues;

   Sammanfattning : Most of the literature explores ethics through the concept of Corporate Social Responsibility, but little is written on Virtue-Ethics; in the sense of an individualistic quest towards human values and virtues. This Report “innovates” in the sense that it explores the concept of aestheticism when applied to business practices. LÄS MER

5. 4. Att vara eller inte vara en vara : Om tips och råd i det coachade arbetslivet

   Magister-uppsats, Linköpings universitet/Institutionen för samhälls- och välfärdsstudier

   Författare :Viktor Vesterberg; [2009]
   Nyckelord :Coaching; arbetsliv; arbetsmarknad; diskursanalys;

   Sammanfattning : This study is a critical discourse analysis on the genre of career coaching. Focus lies on questions such as how doescareer coaching articles construct the working subject, and how is working life described in the genre. The categoryof social relations is central to the study. LÄS MER

7. 5. Translating "Clarity, Style and Precision" : The Economist's Language from the Translator's Point of View

   Master-uppsats, Växjö universitet/Växjö universitet/Institutionen för humanioraInstitutionen för humaniora

   Författare :Birgitta Wernbro-Augustsson; [2009]
   Nyckelord :Translation strategies; scientific discourse; metaphors; stylistic devices; hedging;

   Sammanfattning : Abstract The following essay is an analysis of the translation process from English into Swedish of four articles about the oceans of the world, printed in The Economist in December 2008. This publication claims to be using a language characterised by "clarity, style and precision", wherefore these concepts provide the focus for the analysis. LÄS MER