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1. The Effects of Quality Uncertainty on the Choice of Timing of Rewards
Uppsats för yrkesexamina på avancerad nivå, Blekinge Tekniska Högskola/Institutionen för industriell ekonomiSammanfattning : Background- Today online subscription based information products are becoming all the more common. A lot of them are using a immediate reward to compensate the quality uncertainty customer's experience. Even though an immediate reward creates a lot of customer attraction, some services today struggle with customer retention. LÄS MER
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