Wisdom of the Crowds in a Market of Lemons : An Evaluation of the Financial Information Quality in Equity Crowdfunding

Sammanfattning: Online equity crowdfunding is a way for entrepreneurs to raise capital that has exploded in popularity in recent years. Information asymmetry and poor investor protection are threats for the long-term legitimacy of equity crowdfunding. In this study we examine the quality of the financial information shared on the crowdfunding platforms, since it is what investors have to rely on when making investment decisions. We evaluate the financial information both quantitatively and qualitatively to assess the quality in terms of accuracy and adequacy. More specifically we examine the financial forecasts primarily with quantitative methods and valuation primarily with qualitative. In total, we examine 22 companies on the Swedish equity crowdfunding platform FundedByMe. The financial forecasts are compared with the outcome from the income statements to find out if they are systematically biased. The results show that the financial forecasts are systematically overestimated. Based on previous research we have suggested two explanations for the overestimations; either overconfidence bias and/or strategic behavior. We also find the information regarding assumptions and methods used in the valuation to be inadequate. We perceive that investors needs higher quality financial information in terms of accuracy and adequacy to make well-formed investment decisions. Our recommendations are therefore to regulate equity crowdfunding further and impose higher demands on information quality. Otherwise equity crowdfunding will possibly end up as a market of “lemons”.