Sökning: "Psychic distant market"

Hittade 2 uppsatser innehållade orden Psychic distant market.

1. 1. Determining factors of location choice in the modern era : A cross-case analysis on tech companies

   Kandidat-uppsats, Högskolan i Jönköping/Internationella Handelshögskolan

   Författare :Ludwig Sjöstrand; Robin Raske; Carl Klevbo; [2019]
   Nyckelord :Tech Companies; Internationalization; Location Choice; Location Determinants; Born Globals; Globalization; Digitalization;

   Sammanfattning : The emergence of digitalization and globalization has given birth to firms who cater to a global customer base and source resources from around the world at the click of a button. Nevertheless, as companies continue to innovate how they communicate, govern and internationalize, much of the research is built on a world before the emergence of the digitalized and globalized society we live in today. LÄS MER

3. 2. Overcoming liabilities in a psychic distant market. The case of Swedish SMEs in Singapore.

   Master-uppsats, Göteborgs universitet/Graduate School

   Författare :Malin Hellström; [2017-07-27]
   Nyckelord :SMEs; Newness; Smallness; Foreignness; Singapore; Psychic distant market; Born Global; International New Venture; International Entrepreneurship;

   Sammanfattning : More and more SMEs are taking the step to become global- However, their internationalisation processes are said to be more challenging than MNE. Not only do they suffer from liability of foreignness but also from liability of smallness and newness when entering a foreign market. LÄS MER