Sökning: "Rita Blomstersjö"

Hittade 2 uppsatser innehållade orden Rita Blomstersjö.

  1. 1. The startup journey from idea to first Proof of concept - customer : A multiple case study

    Master-uppsats, KTH/Skolan för industriell teknik och management (ITM)

    Författare :Rita Blomstersjö; Axel von Grothusen; [2023]
    Nyckelord :Entrepreneurship; Proof of concept; Customer acquisition; B2B; Startup; Sell first - Build later.; Entreprenörskap; Produkt validering; Kundförvärv; B2B; Startup; Sälj först - bygg sen.;

    Sammanfattning : Startups within the tech field are incraesingly using proof of concept (POC) customers as a partner when developing new products and services as this enables them to sell the product before building it, ensuring that the product they are developing is aligned with the market needs before making it avaliable to a wider market. Becasue of the positive results that designing and developing new products together with users and customers have shown, the acqusition of POC customers has become a crucial step in the product development process for many startups. LÄS MER

  3. 2. Undersökning av möjlig positionering på marknaden för digitala event- och mötesplattformar med förslag på teknisk tillämpning

    Kandidat-uppsats, KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Författare :Rita Blomstersjö; Martina Wikström; [2021]
    Nyckelord :Digitalisering; Digitala Evenemang; Covid-19; Interaktion; Engagemang; Spelifiering; Användbarhet”;

    Sammanfattning : As a result of the pandemic, organizations have been forced to rethink the traditional way of working. Most organizations have moved towards remote working and implemented online meeting-platforms as a way of adapting to the new circumstances. LÄS MER