Sökning: "Subscription"

Visar resultat 11 - 15 av 273 uppsatser innehållade ordet Subscription.

  1. 11. Unveiling Consumer Perception: Exploring the Impact of Decoupling Product Ownership : Decoupling of white goods ownership

    Master-uppsats, Linköpings universitet/Institutionen för ekonomisk och industriell utveckling; Linköpings universitet/Filosofiska fakulteten

    Författare :Sharmin Akter; Sana Raja; [2023]
    Nyckelord :Decoupling product ownership; subscription-based services; consumer perception; circular economy.;

    Sammanfattning : The sharing economy enables sustainable consumption through efficient access to products, but transitioning from ownership to a subscription-based model faces barriers. The thesis author explored how the decoupling of product ownership impact on the variables; consumer's perceptions of - psychological value, monetary value, social value, brand image, brand attachment, brand loyalty, service quality, and product quality and performance in the context of white goods. LÄS MER

  3. 12. Eat, Sleep, Stream, Repeat : A quantitative study comparing the streaming behavior of Swedish consumers of ages 20-30 and 40-60.

    Kandidat-uppsats, Jönköping University/IHH, Företagsekonomi

    Författare :Betty Jakobsson; Moa Ovik; [2023]
    Nyckelord :;

    Sammanfattning : Background: The market for streaming services has grown in Sweden, perhaps because of the country’s high technology level and high trust in digital payments, both of which are necessary to stream videos online and pay subscription fees. The usage of streaming services and the motivational factors for choosing them are dependent on many different variables, such as cultural and economic situations as well as individual needs. LÄS MER

  4. 13. Customer Retention in OTT Subscription Services : Beyond the Content, Toward Improved Strategies for Enhancing Customer Satisfaction

    Uppsats för yrkesexamina på avancerad nivå, Umeå universitet/Företagsekonomi

    Författare :Victor Bokström; Elin Eriksson; [2023]
    Nyckelord :Business Administration; Customer retention; Customer churn; OTT subscription services;

    Sammanfattning : .... LÄS MER

  5. 14. Battery Storage as Grid Reinforcement for Peak Power Demands

    Master-uppsats, Linköpings universitet/Energisystem

    Författare :Jesper Hilleberg; [2023]
    Nyckelord :Battery Storage; Battery Energy Storage System; Grid Reinforcement; Flexibility; Lithium-ion battery; li-ion battery; Large Scale Grid Storage; BESS; Energy Storage; Peak Power Demand; Batterilagring; Batterilagringsystem; Nätförstärkning; Nätförstärkningsåtgärd; toppeffektlaster; Flexibilitet; Flexibilitetslösning; litiumjonbatteri; li-ion batteri; BESS; energilagring;

    Sammanfattning : An increased amount of intermittent electricity production, more electric vehicles (EV), and an overall electrification of society may all cause a higher variability between the balance of supply and demand on the electric grid. Battery storage has been identified as a solution to the emerging problem asit can be charged during hours of low power demand and then discharged to help meet the power demand during peak loads. LÄS MER

  7. 15. Loyalty Program Termination Recovery - A quantitative study on the efficacy of compensation and explanation recovery efforts in mitigating negative reactions following a loyalty program termination

    D-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Författare :Marcus Hagström; Karl Granbom; [2023]
    Nyckelord :Loyalty program termination; Service failure; Recovery efforts; Compensation; Explanation;

    Sammanfattning : Loyalty program (LP) practitioners increasingly face the necessity to terminate their LP considering the disadvantages to LP management, the fact that LPs continually fail to be of value to many members and the growing shift towards subscription-based loyalty models. Aware that terminations lead to negative customer reactions, managers will inevitably wonder how to mitigate such reactions so as to retain customers and diminish negative backlash. LÄS MER