Sökning: "new business area"

Visar resultat 1 - 5 av 1021 uppsatser innehållade orden new business area.

  1. 1. The role of social media in small and medium - sized restaurant businesses : A case study from Östersund, Sweden

    Master-uppsats, Mittuniversitetet/Institutionen för ekonomi, geografi, juridik och turism

    Författare :Sameera Prasanna Rodrigo; [2024]
    Nyckelord :Social media; SMEs; Restaurant business; RBV theory;

    Sammanfattning : Background: Social media has revolutionized the restaurant industry, and it plays a significant role by changing and offering new ways to engage with restaurant customers and build stronger customer relationships, market their products and services, and acquire new customers, manage restaurant reputation, enhance brand awareness, and stay competitive in an increasingly digital world. Even though some restaurants recognize and utilize the potential of social media to deliver the above benefits, still there are some restaurants that have outdated social media accounts or completely inactive in social media. LÄS MER

  2. 2. Mellanchefen & hantering av medarbetares motstånd mot förändring

    Kandidat-uppsats, Högskolan i Gävle/Avdelningen för ekonomi

    Författare :Elsa Berg; Alicia Bergström; [2024]
    Nyckelord :Middle manager; employee resistance to change; change aversion; change management; managing resistance to change.;

    Sammanfattning : Titel: Mellanchefen & hantering av medarbetares motstånd mot förändring Nivå: Examensarbete på grundnivå (kandidatexamen) i ämnet företagsekonomi  Författare: Elsa Berg och Alicia Bergström Handledare: Emilia Kvarnström   Datum: 2024 - Januari   Syfte: Idag driver företag ständigt förändring- och utvecklingsarbeten och med förändringar kommer ofta motståndsreaktioner. Motstånd mot förändring från medarbetare behöver bemötas och hanteras för att förändringar ska kunna fortgå i verksamheter. LÄS MER

  3. 3. “HYRAN VERKAR INTE VARA ETT PROBLEM GIVET ANTALET INTRESSENTER VI HAFT”. En kritisk diskursanalys av mediernas makt över en gentrifieringsprocess utifrån fallet Möllevången

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Olivia Viklund; [2023-10-03]
    Nyckelord :Medier; Makt; Gentrifiering; Neoliberalism; Kritisk diskursanalys;

    Sammanfattning : Executive summary Sweden has gone from having the most regulated housing-market in Europe, to having one of the most liberal and market oriented ones in just 30 years. This has a great impact on the everyday life of the many people living in Sweden's larger cities. LÄS MER

  4. 4. Creating The Most Business-Friendly City In Europe - A case study with the region of Gothenburg - A collaboration with Business Region Göteborg

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Emil Wålinder; Johan Rönnlund; [2023-07-20]
    Nyckelord :Innovation; Innovative Power; Business climate; Municipality; Business Region Göteborg BRG ;

    Sammanfattning : Business Region Göteborg, an organization responsible for the business development in the city of Gothenburg as well as a representative in business issues for the 13 municipalities in the Gothenburg region, has developed a strategic business program with the overall objective that the Gothenburg region should be Europe’s most business-friendly city by 2035. Because the program needs approval in each of the 13 municipal councils the program is constructed in a way so that it can be modified as deemed most suitable and relevant for each municipality. LÄS MER

  5. 5. Leveling the Playing Field: Can Private Investors Benefit From Mimicking Insider Trades? A quantitative study of insider trading

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Marcus Mattsson; Marcus Lyckhage; [2023-07-04]
    Nyckelord :Insider Trading; Abnormal Return; Information Asymmetry; Outside Investors; Investment Strategy; Insider Positions;

    Sammanfattning : Historically, investors have been searching for strategies to maximize performance in the stock market. It has been shown that corporate insiders can earn abnormal returns by trading in their own companies as they possess superior information and, to a certain degree, market timing ability. LÄS MER