Sökning: "retail design"

Visar resultat 1 - 5 av 336 uppsatser innehållade orden retail design.

  1. 1. How to improve customer satisfaction with customer surveys and lean for retail

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Nahia Bilbao Gato; [2023-07-18]
    Nyckelord :lean for retail; customer satisfaction;

    Sammanfattning : Introduction: This dissertation project is based on a collaboration between the author and Volvo Trucks Europe. To answer the research question of How to improve customer satisfaction with customer surveys and lean for retail? This study describes a qualitative study of improving customer satisfaction with lean for retail in the Volvo Trucks dealership network, specifically in the Northern European Market. LÄS MER

  3. 2. Leveraging Omnichannel Retailing for Customer Loyalty through Customer Lifetime Value: Is this the reality, or is this just fantasy?

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Karin Gåsste; Antara Islam; [2023-07-03]
    Nyckelord :customer lifetime value; customer loyalty; customer relationship management; omnichannel; online store; physical store; Swedish home and consumer electronics retail;

    Sammanfattning : Scope: Many physical store-based retail businesses are establishing online stores to provide an omnichannel experience to customers. Omnichannel contributes with an immense supply of data, whereas, the physical store complements this data with its touch and feel aspect, especially for the home and consumer electronics industry. LÄS MER

  4. 3. DIRECT-TO-COMSUMER MODEL IN THE AUTOMOTIVE INDUSTRY The impact of transition to a direct-to consumer business model by an incumbent manufacturer on its retailers: a case study of Volvo Cars

    Master-uppsats, Institutionen för tillämpad informationsteknologi

    Författare :Chandraprabha Jha; [2023-02-01]
    Nyckelord :direct-to-consumer; digital transformation; automotive; retailer; retail strategy; automotive retail strategy;

    Sammanfattning : Digitalisation has enabled and shown the opportunity to car manufacturers. They are transforming themselves and a by-product of change is the transformation of their business model. Digital technologies have enabled manufacturers to connect directly with consumers. LÄS MER

  5. 4. Showrooming: En växande konsumtionstrend : Värdefaktorer i köpbeslutsprocessen kopplat till showrooming

    Magister-uppsats, Karlstads universitet/Handelshögskolan (from 2013)

    Författare :Amanda Lindkvist; Agnes Rudander; [2023]
    Nyckelord :Consumption; Showrooming; Omni-channel; Channels; Value; Purchase decision-making process; Konsumtion; Showrooming; Omnikanal; Kanaler; Värde; Köpbeslutsprocessen;

    Sammanfattning : Den tekniska utvecklingen har bidragit till ett ökat antal kanaler mellan företag och konsumenter. Detta möjliggör för konsumenter att fritt röra sig mellan dessa kanaler för att skapa och forma dess köpupplevelse efter önskat behov. LÄS MER

  7. 5. Different locations, same destination : Creating a sense of belonging in hybrid work environments.

    Master-uppsats, Mälardalens universitet/Akademin för innovation, design och teknik

    Författare :sasa Nikolic; [2023]
    Nyckelord :Hybrid work model; social; professional; and environmental belonging; design; well-being;

    Sammanfattning : Covid-19 made working from home more accessible, and even after the pandemic is over, numerous organizations in Sweden have made the choice to continue work from home through so-called hybrid work models. This study is done in a co-creation with a large Swedish retail company, ICA that uses the hybrid model. LÄS MER