Sökning: "Entrepreneurial leadership"

Visar resultat 6 - 10 av 60 uppsatser innehållade orden Entrepreneurial leadership.

  1. 6. ALL BARK NO BITE? An explorative case study of BrewDog's Corporate Political Advocacy campaign

    Kandidat-uppsats, Lunds universitet/Institutionen för strategisk kommunikation

    Författare :Olivia Dinér; Alice Sävman; [2023]
    Nyckelord :Corporate Political Advocacy; Authenticity; Woke-washing; Entrepreneurial Leadership; CEO Activism; Challenger Brand; BrewDog; Social Sciences;

    Sammanfattning : In times of political divisiveness, Corporate Political Advocacy (CPA) has emerged as a commonly used communication strategy whereby brands voice support for socio-political issues. Despite its increasing prominence, research of CPA in the field of strategic communication is scarce. LÄS MER

  2. 7. Leadership & The importance of Corporate Entrepreneurship

    Kandidat-uppsats, Jönköping University/Internationella Handelshögskolan

    Författare :Erik Johansson; Aava Frisk; [2023]
    Nyckelord :Corporate entrepreneurship; Leadership; SME; Entrepreneurial orientation; Management innovation; Leadership innovation; Entrepreneurship; Autonomy; Attention based view;

    Sammanfattning : Due to the importance of corporate entrepreneurship and leadership innovation when nurturing and building the company, along with keeping up with competition in an ever developing world these concepts have become more of an importance over the past few years. Corporate Entrepreneurship has an important role in building innovation and is needed to avoid disruption. LÄS MER

  3. 8. Understanding Founder-CEO Successions: A qualitative analysis of driving factors behind founder-CEO successions in Swedish growth firms

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Elin Berg; Ida Granberg; [2022]
    Nyckelord :Founder-CEO successions; Founder-CEO; Leadership; Growth firms;

    Sammanfattning : Founder-CEOs play a key role in the startup journey, but as the company grows, the role of the CEO changes and eventually, most founder-CEOs are succeeded by a professional CEO. While founders are not always considered to be suitable for managing a large complex organisation but rather known for their entrepreneurial spirit, there is little understanding of why founder-CEOs leave, or are forced to leave, their position. LÄS MER

  4. 9. Leadership change when scaling up in an entrepreneurial setting

    Master-uppsats, Blekinge Tekniska Högskola/Institutionen för industriell ekonomi

    Författare :Jesper Vang; Dan Havner; [2022]
    Nyckelord :;

    Sammanfattning : As start-ups reach a point where they must seek new markets or otherwise expand its business to find a sustainable operational level, they enter the scaling phase. As scaling poses several new or changed parameters as well as challenges for the venture, the question of how the leadership changes arises when scaling. LÄS MER

  5. 10. Från att vara en start-up till att bli en framgångsrik scale-up : En kvalitativ studie om viktiga faktorer i tillväxtresan för start-ups utifrån ett medarbetarperspektiv

    Kandidat-uppsats, Södertörns högskola/Institutionen för samhällsvetenskaper

    Författare :Riyam Ahmed; Felix Strindeby Grafström; [2022]
    Nyckelord :Start-ups; Scale-ups; growth; entrepreneurial leadership; employees; start-ups; scale-ups; tillväxt; entreprenöriellt ledarskap; medarbetare;

    Sammanfattning : Introduction: This study conceptualizes and provides a description of 'organizational readiness' from an employee perspective for a start-up to achieve success in their growth journey. Purpose: The study aims to gain a deeper understanding of how employees within a start-up experience the growth phase. LÄS MER