Sökning: "Handelshögskolan Stockholm"

Visar resultat 11 - 15 av 5208 uppsatser innehållade orden Handelshögskolan Stockholm.

  1. 11. Viral Attraction: Incongruency in Job Adverts on Social Media

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Sofia Zetterberg; Joel Söderholm; [2024]
    Nyckelord :Viral Marketing; Incongruency; Employer Attractiveness; Social Media; Students;

    Sammanfattning : Organizations are facing increasing challenges when it comes to securing talent. Harsh competition and a young generation more inclined to bargain means more activities to stand out and become an attractive employer. LÄS MER

  3. 12. In video assistant referee we trust? A quantitative study of Swedish football supporters' perception of VAR and attitude towards implementing VAR

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning; Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Klara Lundquist; Yusra Ali; [2024]
    Nyckelord :Swedish football; Sports marketing; Video assistant referee; Decision-aid technology;

    Sammanfattning : In 2016, the International Football Association Board (IFAB) approved the use of Video Assistant Referee (VAR) in football. In recent years, an ongoing debate has unfolded in Sweden regarding the potential implementation of VAR in Allsvenskan. LÄS MER

  4. 13. Do Changes in Housing Prices and Rents Affect Fertility Decisions? A panel data study on women aged 20-45 in Switzerland.

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för nationalekonomi

    Författare :Eric Hermansson; Kristóf Surányi; [2024]
    Nyckelord :Fertility decisions; Housing prices; Switzerland; Wealth effect; Cost effect;

    Sammanfattning : The following paper was carried out to investigate the effect of changes in housing prices and rents on fertility decisions. More specifically, by observing owners and renters of housing in Switzerland during 1999-2019. LÄS MER

  5. 14. The language of risk: A quantitative study on the effects of presentation format in risk communication

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Andreas Lidin; Daniel Mira; [2024]
    Nyckelord :Risk Communication; Numeracy; Presentation Format; Natural Frequencies;

    Sammanfattning : Consumers are faced with everyday decisions requiring understanding and interpretation of risks and probabilities. One area where the importance of good risk communication is particularly salient is in modern healthcare where shared medical decision making is a central feature. LÄS MER

  7. 15. The Impact of Language on Bilateral Trade

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för nationalekonomi

    Författare :Wilma Geust; Hanna Szinai; [2024]
    Nyckelord :gravity; language; bilateral trade; trade models; internet;

    Sammanfattning : This paper investigates the impact of different language factors on international bilateral trade from 1996 to 2020 through gravity model analysis. Sharing a common language has been proven to facilitate trade between countries and is often included as an indicator variable in the gravity model of trade. LÄS MER