Sökning: "Market success"

Visar resultat 1 - 5 av 1299 uppsatser innehållade orden Market success.

  1. 1. Utilization of digital technologies in internationalization processes. A case study of high-tech SMEs in Sweden

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Jakob Funck; Marcus Schöneman; [2024-02-13]
    Nyckelord :Digitalization; Internationalization; SME;

    Sammanfattning : This thesis explores the role of digitalization in the internationalization process of Swedish Small and Medium-sized Enterprises (SMEs). In today's global economy, digitalization has become increasingly important for firms to remain competitive. LÄS MER

  2. 2. Samverkansfördelar : En kvalitativ analys av samverkan mellan Arbetsförmedlingen och kommunerna i södra Halland

    Kandidat-uppsats, Högskolan i Halmstad/Akademin för lärande, humaniora och samhälle

    Författare :Nelson Guzlander; [2024]
    Nyckelord :Theory Of Collaborative Advantage; job matching; Halmstad; Falkenberg; Laholm; Hylte; Arbetsförmedlingen; Huxham; Vangen; cooperation municipalities;

    Sammanfattning : The purpose of the study is to investigate the collaboration between the Swedish Public Em-ployment Service and the municipalities in southern Halland (Falkenberg, Halmstad, Hylte, Laholm) based on Huxham and Vangen's theory of the benefits of collaboration, "Theory Of Collaborative Advantage". The theory is suitable for studies of organizations and is based on the fact that there are different incentives or motives for starting a collaboration. LÄS MER

  3. 3. Challenges for Artificially Intelligent Medical Devices in the Nordics and Suggested Strategies to Respond

    Master-uppsats, Lunds universitet/Innovationsteknik

    Författare :Alva Rampe; Linea Holström; [2024]
    Nyckelord :Artificial Intelligence; Medical Device; HealthTech; Innovation Barriers; Technology and Engineering;

    Sammanfattning : With aging populations, unequal access to care, and shortages of staff, healthcare systems today are facing many challenges. Technology advancements, with artificial intelligence (AI) in particular, have been one of the main drivers of innovation in multiple industries. LÄS MER

  4. 4. Svenska Modedesigners Upplevelser av Country-of-Origin : Utmaningar och Möjligheter Utomlands

    Kandidat-uppsats, Södertörns högskola/Företagsekonomi

    Författare :Anton Bergman; Edith Hoge Beckman; [2024]
    Nyckelord :Country-of-Origin; Swedish Fashion Design; Business Culture; Globalization; Foreign Work; Country-of-Origin; Svensk Modedesign; Affärskultur; Globalisering; Utlandsarbete;

    Sammanfattning : Svenska varumärken i allmänhet och svenska modevarumärken i synnerhet har en god ställning på den globala marknaden. Som en konsekvens av detta väljer flera svenska modeföretag att marknadsföra sina varumärken genom att betona sitt svenska ursprung. Detta är vad som inom marknadsföring benämns som Country-of-Origin. LÄS MER

  5. 5. The role of social media in small and medium - sized restaurant businesses : A case study from Östersund, Sweden

    Master-uppsats, Mittuniversitetet/Institutionen för ekonomi, geografi, juridik och turism

    Författare :Sameera Prasanna Rodrigo; [2024]
    Nyckelord :Social media; SMEs; Restaurant business; RBV theory;

    Sammanfattning : Background: Social media has revolutionized the restaurant industry, and it plays a significant role by changing and offering new ways to engage with restaurant customers and build stronger customer relationships, market their products and services, and acquire new customers, manage restaurant reputation, enhance brand awareness, and stay competitive in an increasingly digital world. Even though some restaurants recognize and utilize the potential of social media to deliver the above benefits, still there are some restaurants that have outdated social media accounts or completely inactive in social media. LÄS MER