Sökning: "consumerism in fashion"

Visar resultat 1 - 5 av 30 uppsatser innehållade orden consumerism in fashion.

1. 1. Stitching Sustainability: Exploring the Dynamics of Slow Fashion: A qualitative content analysis of how two Swedish fashion companies operate in practice in relation to a slow fashion framework

   Kandidat-uppsats, Göteborgs universitet/Institutionen för globala studier

   Författare :Olivia Malvebo; [2023-10-25]
   Nyckelord :Slow fashion; fashion industry; supply chain; globalization; gap; consumerism; green critiques of development; Filippa K; Nudie Jeans;

   Sammanfattning : Collective research indicates that the global fashion industry faces extensive challenges within the objective of a just and sustainable development and clarifies the need for slow production and consumption. Slow fashion is both a movement and a theoretical concept aiming to do this, where slow is not time- but quality-based. LÄS MER

3. 2. The Devil Wears (New) Prada

   Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Hanna Björkman; Elsa Spenninge; [2023]
   Nyckelord :identity projects; self-presentation; luxury fashion rental; Consumer Culture Theory; access-based consumption; luxury fashion; Impression Management; Social Distinction; the extended self; Business and Economics;

   Sammanfattning : In contemporary society, it is emphasised that ownership of clothing plays a crucial role in construction- and presentation of personal identities. With the rise of sustainable consumerism and the sharing economy, access-based consumption has emerged as a notable trend, offering individuals temporary access to non-exclusively owned clothing. LÄS MER

4. 3. The Evolution of Technology and its Effect on Consumption : How has the evolution of technology and media affected consumption within the fashion industry?

   Kandidat-uppsats, Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

   Författare :Isabelle Örnbratt; Erica Stenström; [2023]
   Nyckelord :Consumer behavior; consumption; technology; media; marketing; source credibility theory; dual-process theory;

   Sammanfattning : Date:   2023-05-31 Level:   Bachelor Thesis in Business Administration, 15 cr Institution:  School of Business, Society and Engineering, Mälardalen University Authors:  Erica Kim Stenström   Isabelle Örnbratt                            (96/11/06)    (01/03/31) Title:   The Evolution of Technology and its Effect on Consumption Supervisor:  Edward Gillmore Keywords:  Consumer behavior, consumption, technology, media, marketing, source credibility theory, dual-process theory Research Question: How has the evolution of technology and media affected consumption within the fashion industry? Purpose: Due to the great shift in both online and physical consumption, the purpose of this research is to provide significant insights to already existing scientific literature on how the development of technology and media has affected consumers’ purchasing behavior. Method: A qualitative research paper with two semi-structured interviews and a random sample survey containing eleven open-ended questions. LÄS MER

5. 4. Trendig aktivism : En multimodal kritisk diskursanalys av Balenciagas marknadsföring av kollektionen Winter 22

   Kandidat-uppsats, Umeå universitet/Institutionen för kultur- och medievetenskaper

   Författare :Felicia Blom; [2023]
   Nyckelord :Balenciaga; Winter 22; ideology; fashion; politics; luxury brand; climate change; war in Ukraine; celebrities; brand positioning;

   Sammanfattning : Balenciaga was one of the most influential fashion brands of 2022. Due to the attention the brand gets in traditional and social media, and their tendency to address political issues during their fashion shows, I consider it relevant to analyse what the brand communicates ideologically. LÄS MER

7. 5. Fashionable & Sustainable? A case study exploring the markets contribution to the ethical consumption gap

   Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Emma Tyledal; Emelie Blennow; [2022]
   Nyckelord :Ethical consumerism; ethical consumption gap; consumer sovereignty; consumer responsibilization; fashion; market; Social Sciences;

   Sammanfattning : The primary purpose of this study is to examine how the market contributes in creating the ethical consumption gap to serve the underlying structures in which predicates and benefits from the gap. Consequently, the research seeks to add to current theoretical understanding in the field. LÄS MER