Sökning: "leader endorsement"

Hittade 3 uppsatser innehållade orden leader endorsement.

  1. 1. Flexible Working Arrangement : Exploring leader prototypicality, endorsement, and employee's respect in SMEs

    Master-uppsats, Linköpings universitet/Företagsekonomi; Linköpings universitet/Filosofiska fakulteten

    Författare :Lena Sugita; Zixiang Zhao; [2017]
    Nyckelord :Flexible Working Arrangements FWAs ; SME; leader prototypicality; leader endorsement; respect; worklife balance; social identity model of leadership SIMOL ;

    Sammanfattning : Background: Today ’s organizations receive increasing pressure from society and workers to maintain good work life balance. Flexible working arrangement is one of the HRM policies to improve employee’s work performance, job satisfaction and retention. Prior discussion still does not find the clear result on the positive effect of FWAs. LÄS MER

  3. 2. The Social Media Influencer and Brand Switching.

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Amber Gulamali; Julia Persson; [2017]
    Nyckelord :Social Media Influencer; Brand Switching; Instagram; Business and Economics;

    Sammanfattning : The purpose of this study was to find out which type of informant the Social Media Influencer embodies when consumers voluntarily switch brands after the endorsement of a brand by a Social Media Influencer. To answer the research question, this thesis utilised a quantitative questionnaire which was created with the help of a qualitative pre-study to assess the relevance of dimensions proposed in the literature. LÄS MER

  4. 3. Kvinnliga avdelningschefers erfrenheter av sitt ledarskap inom vården

    Kandidat-uppsats, Enheten för lärarutbildning

    Författare :Agneta Sjöstrand; Lena Arvidsson; [2006]
    Nyckelord :;

    Sammanfattning : Literature describes what it is like to be a leader in the healthcare and what is looked upon as the most characteristic quality for female leadership. Women often use a leadership technique that motivates the employee and they allow themselves to develop a humanitarian leadership. LÄS MER