Sökning: "Consumers’ concerns"

Visar resultat 1 - 5 av 283 uppsatser innehållade orden Consumers’ concerns.

  1. 1. The Pride and Prejudice of Privacy - How consumers' intentions to share private information are affected by emotions.

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Erica Ingner; Ida Bergh; [2023-07-03]
    Nyckelord :Guilt; pride; emotions; feelings; privacy; private information; intention to disclose; privacy concerns; experimental design;

    Sammanfattning : Current papers suggest that if emotions have the power to affect consumers’ privacy concerns, consumers are at risk of being exploited by companies and unauthorized users taking advantage of consumers’ emotional stages. Therefore, suggesting that emotions are critical elements in the context of privacy as they construct the divide between disclosing and protecting an individual’s privacy. LÄS MER

  2. 2. Genetic Data Privacy and Consumer Choice Behavior: An Exploratory Study on Direct-To-Consumer Genetic Testing

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Inês Raeiro; Xuexin Li; [2023-07-03]
    Nyckelord :consumer privacy; privacy calculus theory; trust; genetic data privacy; direct-to-consumer genetic testing; consumer choice behavior;

    Sammanfattning : The rapid growth of the Direct-to-Consumer Genetic Testing (DTC-GT) industry has raised significant concerns regarding the collection, storage, and use of highly sensitive genetic information. This study aims to address the existing research gaps by examining consumer privacy and choice behavior in the context of DTC-GT. LÄS MER

  3. 3. The Controversial Interface between Competition and Data Protection Law - An Analysis of Privacy Concerns in the context of Merger Control

    Magister-uppsats, Lunds universitet/Institutionen för handelsrätt

    Författare :Cristina Timofti; [2023]
    Nyckelord :Competition Law; GDPR; Personal Data; Privacy; Data Protection Law; Digital Markets Act; Law and Political Science;

    Sammanfattning : In the digital market, data has become an invaluable asset that businesses strive to achieve. Since most of the data acquired is personal data, current legal and academic debates have begun to investigate whether and how privacy is addressed within the context of merger control. LÄS MER

  4. 4. “The Effects of Sensory Marketing in Physical Second-Hand Stores” : A qualitative study of how applying sensory marketing in a physical second-hand store can influence consumers to choose more sustainable options while shopping for apparel.  

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för management (MAN)

    Författare :Kajsa Carlsson; Carina Klingestam Lundqvist; [2023]
    Nyckelord :Second-hand; Sustainability; Sensory Marketing; Physical Stores; Purchase Decisions; Customer Experience; Fast Fashion;

    Sammanfattning : The emergence of online stores specializing in fast fashion apparel has presented a significant challenge to brick-and-mortar stores and has had detrimental consequences for the environment. Consequently, it is essential for physical stores to stay informed about emerging trends in physical store design. LÄS MER

  5. 5. Farming without animals? The outlook for Biocyclic Vegan Agriculture as an alternative approach to food production in Sweden

    Master-uppsats, Lunds universitet/LUCSUS

    Författare :Kevin Edberg; [2023]
    Nyckelord :Sustainability Science; Biocyclic Vegan Agriculture; Multi-level Perspective; Sustainable transitions; Agri-food system; Social Sciences;

    Sammanfattning : Conventional agriculture and animal husbandry are leading causes of greenhouse gas emissions,environmental degradation, and biodiversity loss. Biocyclic Vegan Agriculture (BVA) is an approach that aims to address the concerns of modern agriculture and provide a sustainable and ethical alternative. LÄS MER