Sökning: "SweMFA"

Hittade 1 uppsats innehållade ordet SweMFA.

  1. 1. En narrativ analys av den offentliga diplomatiska strategin: Sveriges strategiska politiska kommunikation i sociala medier

    Kandidat-uppsats, Lunds universitet/Statsvetenskapliga institutionen

    Författare :Tove Nilsson; [2022]
    Nyckelord :affordance-teori; narrativ analys; digital diplomati; SweMFA; offentlig diplomati; strategisk politisk kommunikation; identitetspolitik; nation branding; Law and Political Science;

    Sammanfattning : The field of public diplomacy has become increasingly dependent on the general digitalization in society, and its use of social media platforms as a mean to spread their political message to the general public. Digitalization has made public diplomacy more attainable for the masses, but it has also given states a larger responsibility in which messages they want to convey to the public. LÄS MER