Sökning: "fashion context"
Visar resultat 1 - 5 av 303 uppsatser innehållade orden fashion context.
1. Hermès in ASMR style : a study of ASMR in fashion marketing footage and associated experiences of luxury brand lovers
Master-uppsats, Högskolan i Borås/Akademin för textil, teknik och ekonomiSammanfattning : The study presented here delves into the integration of Autonomous Sensory Meridian Response (ASMR) content into fashion marketing strategies, with a specific focus on the renowned luxury brand Hermès. ASMR is a perceptual phenomenon characterized by tingling sensations and feelings of relaxation triggered by certain audio visual stimuli. LÄS MER
2. Deadstock-textilier: En analys av dess hållbarhetspotential och strategiska värde för företag
Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionenSammanfattning : The textile fashion industry has a significant environmental impact. The industry accounts for 10% of the world's total carbon dioxide emissions and also leads to other negative environmental impacts. To adapt to environmental goals, including achieving the 1.5-degree target presented by the IPCC, the industry must undergo changes. LÄS MER
3. Luxury, Fashion, and Idols - Applying an extended theory of planned behavior to examine barriers toward sustainable fashion consumption in Japan
Master-uppsats, Göteborgs universitet/Graduate SchoolSammanfattning : Purpose: This study aimed to apply an extended theory of planned behavior (TPB) to sustainable fashion consumption (SFC) in Japan, and test the importance of sociocultural barriers to purchase intentions. Methodology: As only a few studies have examined SFC in Japan and have not used the TPB framework, this study adds to the body of literature, and proposes luxury orientation, fashion involvement, and idol attachment as barriers toward sustainable fashion (SF) purchase intentions in Japan. LÄS MER
4. A comparative study: How are European fast-fashion and high-end fashion brands adapting their marketing strategy for the Japanese market?
Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionenSammanfattning : The study investigated how European fashion brands adapt their marketing strategies to the Japanese market. The culture in Japan differs from Europe, in which advertisements, commercials and other promotional tools risk getting misinterpreted or perceived as offensive. LÄS MER
5. Multiple-Emitter Super-resolution Imaging using the Alternating Descent Conditional Gradient Method
Kandidat-uppsats, Lunds universitet/Beräkningsbiologi och biologisk fysik - Genomgår omorganisation; Lunds universitet/Institutionen för astronomi och teoretisk fysik - Genomgår omorganisationSammanfattning : This thesis examines the state-of-the-art 2D super-resolution technique alternating descent conditional gradient (ADCG) method's ability to accurately localize fluorophores in diffraction-limited single molecule images (SMI) and analyze the impact of pre-processing and post-processing modules on ADCG's fluorophore localization. A synthetic dataset obtained from the 2013 Grand Challenge localization microscopy and a temporally linked dataset obtained from an unpublished set of Optical DNA mapping experiments performed by Jonathan Jeffet at the NanoBioPhotonix Lab at Tel-Aviv University were initially segmented to extract their noise parameters. LÄS MER