Sökning: "Karolina Rinkevic"

Hittade 1 uppsats innehållade orden Karolina Rinkevic.

  1. 1. How do esports actors perceive the Metaverse as a servicescape for esports: An interpretative phenomenological analysis : An exploratory study about the business opportunities and challenges in the Metaverse

    Kandidat-uppsats, Jönköping University/IHH, Företagsekonomi

    Författare :Anas Abed; Karolina Rinkevic; [2022]
    Nyckelord :Metaverse; esports; marketing in the Metaverse; servicescapes; online servicescapes;

    Sammanfattning : The Metaverse is an immersive, interactive, and collaborative shared virtual 3D environment where people are represented by avatars and interact in real-time. The Metaverse is still an unexplored phenomenon that has recently become interesting to researchers. LÄS MER