Sökning: "A B-testing"
Visar resultat 1 - 5 av 48 uppsatser innehållade orden A B-testing.
1. An Empirical Survey of Bandits in an Industrial Recommender System Setting
Master-uppsats, Göteborgs universitet/Institutionen för data- och informationsteknikSammanfattning : In this thesis, the effects of incorporating unstructured data—images in the wild—in contextual multi-armed bandits are investigated, when used within a recommender system setting, which focuses on picture-based content suggestion. The idea is to employ image features, extracted by a pre-trained convolutional neural network, and study the resulting bandit behaviors when including respective excluding this information in the typical context creation, which normally relies on structured data sources—such as metadata. LÄS MER
2. Artificial Intelligence for Graphical User Interface Design : Analysing stakeholder perspectives on AI integration in GUI development and essential characteristics for successful implementation
Kandidat-uppsats, Linnéuniversitetet/Institutionen för informatik (IK)Sammanfattning : In today's world, Artificial Intelligence (AI) has seamlessly integrated into ourdaily lives without us even realising it. We witness AI-driven innovations allaround us, subtly enhancing our routines and interactions. LÄS MER
3. eCRM PERSONALIZATION STRATEGIES : Influence of content personalization on consumer engagement performance of email marketing campaigns
Master-uppsats, Jönköping University/Internationella HandelshögskolanSammanfattning : Background: As personalization has become a common CRM strategy for companies to create valuable relationships with customers, users are receiving an increased amount of personalized communication, further research is needed on the influence of content personalization in specific channels, to improve customer engagement. Purpose: This paper seeks to analyse the influence of eCRM content personalization strategies on the consumer engagement performance of email marketing campaigns building upon existing knowledge about the benefits and opportunities of personalization strategies. LÄS MER
4. Memorability: How different design choices effect the user ́s effectivity regarding their memorability
Master-uppsats, Umeå universitet/Institutionen för tillämpad fysik och elektronikSammanfattning : This thesis investigates if a memorability-influenced design could improve the effectivity of a user when navigating through a pharmacy webshop. This was measured by calculating the error ratio, completion time, and number of clicks when solving a task. LÄS MER
5. Värt att vänta. : En studie om sittplatser och trygghet på Södra station i Örebro.
Kandidat-uppsats, Mälardalens universitet/Akademin för innovation, design och teknikSammanfattning : Safety and security can mean and include multiple things. This thesis will discuss and research safety, spatial design, and informationdesign as well as their relationship to each other. The purpose of this paper is to examine how poor spatial design can affect users and their experience of an environment. LÄS MER