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Visar resultat 1 - 5 av 42 uppsatser som matchar ovanstående sökkriterier.

  1. 1. Från ord till handling: bakom konsumenternas gröna fasad : En studie om gapet mellan attityd och handling inom den svenska klädindustrin.

    Master-uppsats, Södertörns högskola/Företagsekonomi

    Författare :Emma Landén; Nazmee Noor; [2023]
    Nyckelord :Corporate Social Responsibility CSR ; Attitude-Behavior Gap ABG ; Consumer behavior; Clothing industry; Sustainability; Ethical consumtion;

    Sammanfattning : The subject of sustainable development is growing in relevance, and never before has research on the subject been as essential. Research shows that the globalization of the clothing industry has a significant impact on both climate and society. LÄS MER

  3. 2. Sustainable consumption and individual responsibility

    Master-uppsats, Lunds universitet/Statsvetenskapliga institutionen

    Författare :Filippa Hansson; [2023]
    Nyckelord :Sustainable consumption; Perceived ability; Attitude-behavior gap; Just transition; Malmö; Law and Political Science;

    Sammanfattning : The more urgent the climate crisis become, the more responsibility is placed on individuals to reduce their carbon emissions and become ‘sustainable consumers’. If individuals are given such a responsibility, it is important to examine whether they perceive that they can fulfill it. LÄS MER

  4. 3. Consumers’ perception of climate-smart wine packaging : a case study on Systembolaget

    Master-uppsats, SLU/Department of Molecular Sciences

    Författare :Nicole Chidiac; Iris Lundquist; [2023]
    Nyckelord :Wine packaging; climate impact; consumer behavior; sustainability labels; ; CSR; Alpabeth Theory;

    Sammanfattning : Environmental concerns in the wine industry are getting more attention worldwide, making it important to shift to more sustainable practices. One of the most significant CO2e emissions originates from wine glass bottles as packaging material. LÄS MER

  5. 4. Socially Responsible Investing. Young adults attitude and propensity to invest green

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Clemens Lans; Daniel Söderqvist; [2022-04-07]
    Nyckelord :;

    Sammanfattning : This study’s purpose is to see if young adults between the ages of 18 and 30, invest sustainably and if there are factors that influence their decision making process when making green investments and if there are determining variables that predict their willingness to make green investments. The study was performed over a two month period starting in early November. LÄS MER

  7. 5. Vad händer vid avslöjad Greenwashing? : - Ur det miljömedvetna konsumentperspektivet

    Kandidat-uppsats, Uppsala universitet/Företagsekonomiska institutionen

    Författare :Anna Jönander; Sofia Silfver; [2022]
    Nyckelord :marketing; consumer-behavior; greenwashing; sustainability; attitude-behavior gap; marknadsföring; konsumentbeteende; grönmålning; hållbarhet; attityd-beteende gapet;

    Sammanfattning : This thesis investigates through focus groups the effect of greenwashing from theenvironmentally conscious consumer perspective. The study deepens the understanding of attitudes and purchase intentions before and after the revealing that the marketing campaignwere criticized as greenwashing. LÄS MER