Sökning: "thesis in m-commerce i"

Visar resultat 1 - 5 av 10 uppsatser innehållade orden thesis in m-commerce i.

  1. 1. Influence of Website Characteristics on Initial Trust in M-Commerce for Young Consumers

    Master-uppsats, KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Författare :Elin Forsberg; [2021]
    Nyckelord :M-commerce; Initial Trust; Website Characteristics; Case Study; Online Consumer Trust: User Interface Design; User Experience; Usability.;

    Sammanfattning : Lack of trust is argued to be one of the key reasons behind buyers’ reluctance to purchase online. In mobile commerce (m-commerce), gaining initial trust upon the first visit from prospective consumers highly depends on the design of the website. LÄS MER

  3. 2. Behavioural Intention in the M-commerce : A study of the usage of M-commerce applications in Indian market

    Master-uppsats, Högskolan i Jönköping/IHH, Informatik

    Författare :Jincy Kadukoyickal Jose; [2019]
    Nyckelord :M-commerce; Behavioural Intention; UTAUT2;

    Sammanfattning : Background: Online shopping through mobile has become very popular around us today because of the unique value proposition of providing easily personalized, local goods and services at any time and anywhere. However, still, there are some challenges for users to adopt m-commerce as whole. LÄS MER

  4. 3. Blippa dig till en sömlös handel! : En experimentell studie om hur digital teknik i den fysiska butiken höjer butiksupplevelsen

    Master-uppsats, Högskolan i Borås/Akademin för textil, teknik och ekonomi

    Författare :Emelie Eklund; Aweza Midia Diliwi; [2019]
    Nyckelord :Brick and Mortar Innovation; Customer Experience; E-Commerce; In-Store Experience; M-Commerce; Mobile Commerce; Mobile Phones; Near Field Communication; NFC; Physical Stores; Retail; Seamless Commerce; Smartphones; Technology; The Future Store; UX; Användarupplevelse; Butiksinnovation; Butiksupplevelse; Detaljhandel; Digital teknik; E-handel; Framtidens butik; Fysisk butik; Kundupplevelse; M-handeln; Mobil handel; Near Field Communication; NFC; Närfältskommunikation; Smartphones; Sömlös handel;

    Sammanfattning : Bakgrund och problemdiskussion: Det råder en allmän oro rörande den fysiska butikens framtid. Ett paradigmskifte inom detaljhandeln innebär att den fysiska butiken, för att upprätthålla effektiva och lönsamma affärer, inte längre kan förlita sig på historiskt framgångsrika affärsmodeller och praxis. LÄS MER

  5. 4. Usability in M-commerce : Critical factors to consider when adapting m-commerce

    Kandidat-uppsats, Högskolan i Borås/Akademin för bibliotek, information, pedagogik och IT

    Författare :Aida Licina; Hannah Radtke; Charlotte Johansson; [2018]
    Nyckelord :E-commerce; M-commerce; M-commerce in Sweden; Usability; Mobile devices; Critical usability factors in m-commerce;

    Sammanfattning : The electronic commerce is a phenomenon that has developed rapidly during recent years and has come to take larger part in the everyday life. The act of buying and selling products online is referred to as electronic commerce and today, this phenomenon is starting to take more space within the mobile devices which is called mobile commerce. LÄS MER

  7. 5. Factors affecting the proportion of smartphone usage at Flygresor.se

    Kandidat-uppsats, KTH/Matematisk statistik

    Författare :Gabriella Andersson; Louise Karlsson; [2017]
    Nyckelord :;

    Sammanfattning : Digitization has changed the way people access the internet. Smartphones is soon to be the preferred internet access device leading us into a new generation of e-commerce, namely mobile commerce or m-commerce. The on-going transition, from desktop to smartphone has led to an uprising problem for companies within the area of e-commerce. LÄS MER