News for Everyone - Investigating Universal Accessibility with Cognitively Disabled Users on Swedish News Sites

Sammanfattning: As more readers consume news through digital platforms such as computers, mobiles and tablets, it is essential to make these interfaces accessible to as many users as possible, both from an economic and social standpoint. The terms ‘universal accessibility’, ‘inclusive design’ and ‘design-for-all’ refer to the method of designing for users both with and without disabilities, which is a widely debated subject among researchers in the field where some say that it improves the usability for everyone, while others argue that it is impossible to create a design that fits all needs. The aim of this thesis is to investigate this ‘universal design’ method on news sites and answer the question whether a more accessible design can improve the experience for all users regardless of cognitive abilities. In order to do so, five current news sites were evaluated and compared to accessibility guidelines and previous research. Based on the results, two prototypes were developed and tested in a qualitative user study together with the existing sites. The user study consisted of two test groups of students with (Group 1) and without (Group 2) cognitive disabilities, with 5 users in the first group and 9 users in the second. Oral opinions were compared within and between the groups together with results from a hierarchical sorting of sites based on general preference, appearance and credibility. The results showed both differences and similarities between the groups, whereas the greatest common factor was the preference for the “clean” and “calm” design, ranking both prototypes higher than their originals. The conclusion was that it is indeed difficult to design for everybody because of individual needs and preferences, but including disabled users in the design process highlights general problems that could otherwise have been missed, while also making it easier to implement customizable options for disabled users.