Sökning: "Hafiz Azhar Ahmed Khan"

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  1. 1. Impact of country of origin on consumer purchase intention among Pakistani customers buying fashion clothes online

    Magister-uppsats, Högskolan i Gävle/Avdelningen för ekonomi

    Författare :Hafiz Azhar Ahmed Khan; [2022]
    Nyckelord :Country of origin; Consumer preference; Consumer purchase intention; and Fashion clothes.;

    Sammanfattning : Title: Impact of country of origin on consumer purchase intention amongPakistani customers buying fashion clothes onlineLevel: Master Programme in Business Administration (MBA): Business ManagementAuthor: Hafiz Azhar Ahmed KhanSupervisor: Dr. Ehsanul Huda Chowdhury & Dr. Katarina ArbinExaminer: Dr. LÄS MER