Sökning: "Jenny Niclasson"

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  1. 1. Value Creation in Online Social Networks The Importance of Looking Beyond Financial Information

    Master-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Jenny Niclasson; Andreas Rickman; [2012-07-02]
    Nyckelord :;

    Sammanfattning : This thesis emphasizes value drivers that are characteristic for online social networks in order to discuss whether or not market values of such companies are realistic. The motive behind this is the current discussion of overvalued social networks such as Facebook and Twitter. LÄS MER