Sökning: "Trouchaud Agnès"

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  1. 1. Tiktok: a modern spotlight on emerging artists : Understanding why and how TikTok users take partin viral behaviors towards musical artists on the platform

    Magister-uppsats, Jönköping University/Internationella Handelshögskolan

    Författare :Irfan Okanovic; Trouchaud Agnès; [2023]
    Nyckelord :;

    Sammanfattning : This master's thesis aims to explore why and how TikTok users engage in viral behavior towards music artists' videos. The study addresses the gap in knowledge in this area and seeks to identify the factors and categories of virality for music artists on TikTok. LÄS MER