The impact of the differences in color symbols in Asian and Western cultures on the emotional experience of players in pastoral games

Sammanfattning: Today, 3D pastoral games have gained widespread popularity among young people, offering a relaxing and immersive experience in the idyllic world of Xanadu. This paper focuses on the different applications of color in 3D pastoral games in Asia and the West, specifically studying theme colors, terrain colors, crop colors, and animal colors, as well as exploring the cultural differences that influence color choices in these games. Throughout the research process, a combination of methods, including questionnaires, observations, investigations, and case studies, was employed to study the significant role of color in pastoral games. Different colors are used to distinguish various terrains, crops, and animals, enabling players to identify and manage them better while also representing special states or events in the game. The research findings indicate that color is a crucial element in creating engaging pastoral games. It was observed that Western game design prioritizes clear purposes, contrast, balance, cultural adaptability, and emotional expression when incorporating colors. On the other hand, Asian game color design emphasizes principles derived from the five elements color theory, traditional cultural elements, color symbolic meaning, and consistency of style. Both approaches aim to create a more enjoyable gaming experience and evoke deeper emotional resonance with the players. In conclusion, this study highlights the significance of color in shaping the gameplay and emotional experiences of players in 3D pastoral games. The findings also emphasize the different design philosophies of color between Western and Asian game developers, each striving to enhance the overall gaming experience and create a strong connection with their respective audiences.