Sökning: "Deniz Karakas"
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1. Design Perception in Sweden and Turkey: A Comparison of Two Culturally Different Countries
Magister-uppsats, Lunds universitet/Företagsekonomiska institutionenSammanfattning : The purpose of current paper is to identify the differences (if any) between Swedish and Turkish consumers in terms of product design perception and to identify the differences to product design in relating the four dimensions / characteristics: 1.Aesthetical attractiveness, 2.Functionality, 3.Value and 4. LÄS MER
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