Sökning: "Product launching"

Visar resultat 1 - 5 av 65 uppsatser innehållade orden Product launching.

  1. 1. Den innovativa säljprocessen för att sprida innovativa produkter : En experimentell studie på Swedish Construction Sales AB

    Kandidat-uppsats, Mälardalens universitet/Akademin för innovation, design och teknik

    Författare :Oliver Ehrenberg; Roman Dmitriev; [2023]
    Nyckelord :“innovation marketing”; “innovation sales”; ” innovation is sales”; “innovation”; “diffusion of innovation”; “product”; “marketing”; “sales process”;

    Sammanfattning : This study is based on Partner X's challenges in launching an innovative replacement for rebar on the Swedish market. Swedish Construction Sales AB is working to introduce the product and the study aims to help Swedish Construction Sales AB develop an effective sales process to spread this innovation. LÄS MER

  2. 2. Exploring the Impact of AI-Tools on Swedish Startups - A qualitative Analysis of Operations Optimization and Alignment with the Lean Startup Development

    Magister-uppsats, Uppsala universitet/Företagsekonomiska institutionen

    Författare :Saadia Haji; William Sheehy; [2023]
    Nyckelord :Entrepreneurship; Startups; Artificial Intelligence AI ; The Lean Startup Development; Cost Minimization; Resource savings; Competitiveness;

    Sammanfattning : Artificial Intelligence has recently attracted attention due to its rapid advancement in various industries such as the healthcare and finance industry. The intersection between AI and entrepreneurship is still being studied, and this study explores the impact of AI-tools on startups, with a focus on Swedish startups. LÄS MER

  3. 3. Användarinvolvering under produktutvecklingsprocessen i startups : En studie om produktutvecklingsprocessen i svenskbaserade startups

    Kandidat-uppsats, KTH/Skolan för industriell teknik och management (ITM)

    Författare :Freja Ekman; Sofia Lagervall; [2023]
    Nyckelord :User involvement; user-centered; start up; product development; target customers; customer involvement; finance; business development; stage-gate; design thinking; lean startup; ; Användarinvolvering; användarcentrerad; startup; produktutveckling; målkunder; kundinvolvering; finansiering; affärsutveckling; stage-gate; design thinking; lean startup; ;

    Sammanfattning : Det blir allt enklare att starta ett företag i Sverige, mycket tack vare de många startupplattformar som finns. Samtidigt överlever knappt hälften av alla startup längre än fem år. LÄS MER

  4. 4. A case study: Market Analysis of Aspirable; a tool for permanent smoking cessation

    Master-uppsats, Uppsala universitet/Institutionen för biologisk grundutbildning

    Författare :Eirini Kotsidou; [2022]
    Nyckelord :Case study; Market analysis; biotechnology; smoking; smoking cessation; breathalyzer;

    Sammanfattning : When examining data and statistics one thing is very clear. Smoking tobacco is causing a lot of different problems both in an individual’s health and in the society. Even though there is abundant evidence regarding its hazardous consequences, tobacco holds still a lot of users under its influence. LÄS MER

  5. 5. Circular Design and its applications in the Electric Guitar Industry : Development of a Circular Business Model System

    Uppsats för yrkesexamina på avancerad nivå, Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Författare :David Blomgren; [2022]
    Nyckelord :Circular Design; Circular Economy; sustainability; holistic design;

    Sammanfattning : Our society is all the more shifting towards focusing on the impact that we have on the world’s climate and reducing our environmental impact is getting increasingly popular. Amongst efforts to reduce the impact of the products that we use, the field of Circular Design has emerged as a solution that tackles the problem at its roots in a holistic way, aiming to not only reduce the climate impact of products, but to transition our entire society into a sustainable one through the implementation of a Circular Economy. LÄS MER