Sökning: "stratégies narratives"

Visar resultat 1 - 5 av 187 uppsatser innehållade orden stratégies narratives.

1. 1. "DE VILLE JU VÄCKA KÄNSLOR, JA, OCH DET FUNKADE”. En kvalitativ studie om visuell storytelling ur ett mottagarperspektiv

   Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

   Författare :Pol Almirall Sola; Tindra Örnroth; [2024-03-11]
   Nyckelord :Storytelling; visuell kommunikation; visuell storytelling; narrativ teori; scheman; dynamisk uppmärksamhetsteori; teorin för visuellt framträdande faktorer; reklamfilm;

   Sammanfattning : In a constantly and rapidly developing world where the environment, human rights and inclusivity has become more important topics on the agenda than ever before, companies have had to adapt their marketing strategies to fit society's new expectations and standards. This has led to a shift in focus – from directly selling a product to now selling a brand. LÄS MER

3. 2. Reading Between Words and Lines: Decoding Economic Narratives from Governmental Rhetorical Landscape of Saudi Public Investment Fund In Context of Saudi Vision 2030

   Master-uppsats, Lunds universitet/Centrum för Mellanösternstudier

   Författare :Munshi Zubaer Haque; [2024]
   Nyckelord :Social Sciences;

   Sammanfattning : This research study aims to study the press releases that had been published by the Saudi Public Investment Fund for the time period, beginning in April 2016 and ending in November 20231. This research intends to understand the potential framing strategies that had been used in the official press releases of the Saudi Public Investment Fund in its communication strategy in the broader context of Saudi Vision 2030. LÄS MER

4. 3. Countering Terrorist Content Online: Removal = Success? : A Critical Discourse Analysis of the EU Regulation 2021/784

   Kandidat-uppsats, Försvarshögskolan

   Författare :Nina McCarthy Hartman; [2024]
   Nyckelord :Critical Discourse Analysis; Content Moderation; Counter-Terrorism; EU;

   Sammanfattning : This thesis critically interrogates the underlying assumptions which legitimise the hard regulation of online platforms regarding terrorist content, by turning to the case of the EU Regulation 2021/784. Utilising qualitative critical discourse analysis, the study analyses how the EU's strategy against terrorist content online is discursively legitimised through the lens of Theo van Leeuwen's framework for discursive legitimisation strategies, focusing on moral and rational justifications. LÄS MER

5. 4. Sweden's relationship to NATO - How the government legitimizes its foreign security policy

   Kandidat-uppsats, Lunds universitet/Statsvetenskapliga institutionen

   Författare :Victoria Karlsson; [2024]
   Nyckelord :NATO; securitization; legitimization; non-alignment; NATO-membership; speech acts.; Law and Political Science;

   Sammanfattning : The purpose of this thesis is to study how different political orientations in Swedish foreign security policy have been legitimized. After having pursued a policy of neutrality and non-alignment for 200 years, Sweden made a decision to apply for membership in the military alliance NATO. LÄS MER

7. 5. "Jag borde inte vara såhär rädd" : En kvalitativ studie om mäns våldsutsatthet i nära relationer med koppling till stigmatisering och maskulinitet.

   Kandidat-uppsats, Linnéuniversitetet/Institutionen för socialt arbete (SA)

   Författare :Filip Merell; Lysanna Nieuwenhuizen; [2024]
   Nyckelord :Intimate partner violence; stigma; masculinity norms; script theory; men s experiences of intimate partner violence; abused men; welfare professionals.;

   Sammanfattning : Many studies on intimate partner violence often focus on men as perpetrators and women as victims, but this study shifts the focus to men's experiences of being victims of violence. Using the theories of stigma, masculinity, and script theory, the authors aimed to address the study's purpose, which was to investigate how men articulate their experiences of violence in close relationships. LÄS MER