Sökning: "Daniela Bendzovska"

Hittade 1 uppsats innehållade orden Daniela Bendzovska.

1. 1. Assessment of online marketing communications of an automotive company - A case study of Jaguar Cars, Sweden

   Magister-uppsats, Sektionen för Hälsa och Samhälle

   Författare :Daniela Bendzovska; Michelle Blomqvist; Sara Rubenstein; [2008]
   Nyckelord :;

   Sammanfattning : Over the years, the traditional face of marketing has changed. Companies need to adopt ongoing marketing strategies to stay ahead of their competitors; the design and content of their strategies continue to evolve. In this thesis a case study has been conducted on one company within the automotive industry in Sweden. LÄS MER